MYOB appoints Vizeum to media strategy, planning and buying account
Cloud-accounting business MYOB has appointed Denstu Aegis Network’s Vizeum to look after its media strategy, planning and buying.
The win follows a competitive pitch process.
The account previously sat with Starcom.
Mumbrella understands the Alchemy One will continue to work with MYOB as a ‘tactical partner’.
No additions to the press release – like any mention that KKR are about to buy MYOB outright, so it’ll (almost certainly) be de-listed under PE?
https://www.asx.com.au/asxpdf/20181224/pdf/441h79msdmh9g8.pdf
MYOB was with Starcom prior to Vizeum.
Hi there,
I have updated the story to include Starcom. Alchemy One have also had MYOB as a client, but I should have mentioned Starcom too.
Thanks,
Vivienne – Mumbrella
It’s heartwarming to hear that Vizeum is still operating in Melbourne. A brave, and kind, move to appoint whoever is left.
The turnaround starts here … LOL!
Thanks mate!
See name.
Well done Vizeum. Tough period for Starcom with Suncorp and now MYOB though.
I worked on MYOB whilst at PHD, Then Starcom and a bit of Alchemy One? Now Vizeum. Never satisfied…..They should probably make their own digital media team in house, then they can only look inwards, maybe change themselves every few years.
I’m sure Vizeum can’t wait to be blamed for MYOB’s insecurity over their inferior product.