NAB launches ‘clever little card’ campaign from Clemenger BBDO Melbourne

NAB has rolled out a ‘Clever Little Card’ campaign to champion the new NAB Rewards card.

Created by Clemenger BBDO Melbourne, the thirty second spot features a couple at a Chinese restaurant, a man on a beach, a women receiving a drone delivery, a man buying a dozen plastic flamingos and friends purchasing a holiday – all using the word ‘clever’ to describe their purchase process.

Another spot promoted the ability to start using payment facilities immediately after approval.


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