NAB promotes home loan check in feature in new ‘More than money’ spot
NAB has launched a new spot as part of its ‘More than money’ campaign to promote the bank’s latest initiative which included “checking in” on its home loan customers.
“No matter what kind of change happens in your life, NAB is now checking in with home loan customers to help them unlock new ways forward,” the voice over says.
The 30-second TV spot begins with a family renovating their house and transitions to show the husband on crutches, before showing more renovations and finishing with a shot of the family running down their stairs past the now-pregnant mum.
NAB’s agency of record is Clemenger BBDO Melbourne.