Naked’s Steve Gatfield: ‘No plans to buy out of Photon’
Mumbrella chats to co-chairman of Naked Communications Steve Gatfield about:
- Why he moved to Naked
- Being a ‘grown-up’ agency
- The buying out of Photon rumours
- Positioning an agency as ‘radical’ and ‘provocative’
Gatfield joined Naked in May this year. In his career to date, he has been executive vice-president of Interpublic Group, global CEO of Lowe and
global COO of Leo Burnett. More recently, he was director of digital-entertainment company Believe Entertainment and a founding investor in social targeting platform 33Across.
Interesting…
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