News Corp refreshes news app for the Tiktok era

News.com.au has refreshed and relaunched its app with a vertical video feed, interactive quizzes, and design features to bring it more in line with popular social media platforms.

The new app features an expanded homepage design, with quick access to top stories and breaking news in various content categories; a vertical video feed that encourages the same endless scrolling as social media platforms like Tiktok; and an app-only interactive news quiz, In The Know.

The redesign came after “conducting comprehensive consumer research” according to a media release from the company, and was a collaboration between the publication’s product, delivery, and editorial teams.