News.com.au retains most-read publication ranking
News.com.au is Australia’s most-read news website for two months in a row, after slipping from the top spot midway through last year after a renewed focus on hard news by the ABC.
This is according to the Ipsos iris ranking report for December, which shows news.com.au’s readership has ballooned to 250,000 more than the ABC, after November saw the two publications separated by just 40,000 readers.
It’s a pleasing end to the year for news.com.au, who was the country’s leading news site from April 2023 through to last June, when the ABC took the crown from them. News.com.au took the lead again in July, and held it by just 10,000 readers in August.