News Limited launches new magazine

News Limited has shown faith in the Gold Coast market by launching a colour magazine to be inserted into the Gold Coast Bulletin.

The announcement:

News Limited has today announced the launch of Gold Coast Eye – a free magazine available in the Weekend Gold Coast Bulletin every week from Australia Day.

Gold Coast Eye is a full-colour leisure and lifestyle magazine covering the latest lifestyle news and features from the Gold Coast, Queensland and around Australia. It is the lead offering for the Weekend Gold Coast Bulletin.

News Limited’s general manager sales – Queensland, Sammi Bourke said: “Gold Coast Eye is the perfect addition to our suite of Queensland brands. Targeting the affluent, stylish and modern local, Gold Coast Eye will be the perfect platform for advertisers to engage a highly influential audience.

“Gold Coast Eye will reach 134,000* locals every weekend making it the most read weekly magazine in the city.”

Editor of Gold Coast Eye Elizabeth Campbell said: “Eye will be the go-to magazine for your trendy Gold Coast local. It welcomes a new era in magazines for the Coast with an eclectic mix of content, including features, fashion, food, people, travel, technology and the social scene.

“Gold Coast Eye will be everything you love; every week.”

Regular sections in Eye will include: o What’s On

  • Street Style
  • Fashion & Beauty
  • Health/Fitness/Wellbeing o Home & Garden
  • Gadgets
  • Books
  • Pets
  • Travel
  • Entertainment
  • Food & recipes
  • Weddings

Gold Coast Eye replaces the Bulletin’s weekly Paradise magazine and monthly She magazine. It adopts the successful and familiar Cairns Eye and Townsville Eye brands.

News Limited also recently announced the launch of Sunday Style in The Sunday Telegraph and Sunday Herald Sun from March 3.

Source: News Limited press release


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