Nick Young returns to Nine from Nova as digital commercial director
Nine Entertainment Co has appointed Nova Entertainment’s chief commercial officer, Nick Young, as its new commercial director to strengthen its digital capability.
Reporting to chief sales officer Michael Stephenson, Young will oversee the development and implementation of Nine’s digital commercial strategy across all platforms. He will lead Nine’s Centre of Digital Excellence with a focus on data, advertising and technology product developments.
Nick Young
Prior to a stint of less than a year at Nova, he was Nine’s director of sales – digital for three years.
Young returns to the company in a newly created position that sees him responsible for the strategy and implementation of a long-term plan to accelerate revenue growth in digital video and digital audio markets.
He will join Nine’s leadership team and work alongside Richard Hunwick (director of sales – total television), Jo Clasby (director of sales – total publishing) and Ashley Earnshaw (director of sales – total audio).
“Nick is the most senior digital commercial leader in the country and I’m rapt that he’s coming back to Nine,” said Stephenson.
“Nick was an important part of the team that got us to this point and now it’s time for us to go again. The opportunities that exist in the digital video and digital audio markets are massive. We are perfectly positioned to take advantage of those opportunities and that’s where we will be focused.”
“I’m excited to be rejoining Nine to drive the business’s next phase of digital growth and working on such a fantastic suite of products with a world class team,” said Young.
“The evolution of digital media continues at pace, capitalising on this for our agency and client partners by providing innovative solutions which drive commercial growth is a challenge I’m looking forward to.”
Nova announced in December 2022 that Nicole Bence will join as its new chief commercial officer.
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Darcy Song was a reporter at Mumbrella, covering media owners, adtech and social platforms. She left in October 2023.
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