Nine Network steals Thursday night thanks to ICC Cricket World Cup
Despite Seven being the most-watched channel on Thursday night, Nine has snuck ahead in the network audience share thanks to 356,000 metro viewers watching secondary channel Gem for the ICC Cricket World Cup.
The match between Australia and the West Indies aired at 7.30pm on Gem and delivered an overall viewership of 514,000, giving Nine Network a 30.9% audience share. Gem was also the most-watched secondary channel with 10.3%.
What a magnificent performance from Coulter-Nile last night!
Ok, by the Bureau of Stats 2016, 6 million people are over the age of 54 and 4.3 million are between babies and sixteen that’s almost half our population. According to the above charts none are included. Perhaps, neither groups watch TV let alone are useful to sponsors?