Nine puts Sherlock up against X Factor and Junior Masterchef
Nine is to run one of British TV’s big hits of the year in a timeslot aimed at blowing Ten’s Junior Masterchef and Seven’s The X Factor out of the water.
Sherlock – a modern version of the adventures of Sherlock Holmes created by Doctor Who show runner Steven Moffat and The League of Gentlemen’s Mark Gatiss – averaged about 9m viewers for each if its three 90 minute episodes in the UK. A further series of three has already been commissioned.
Nien will air the shows at 8.30pm on Sunday October 17, Monday October 18 and Sunday October 24. Junior Masterchef returns after the Commonwealth Games at 7.30pm on October 17.
Seven’s talent contest The X Factor airs on Sundays and Mondays at 7.30pm.
Downloaded it weeks ago. Big fan.
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This show’s great, saw it in the UK. slightly surprised it ended up on Ch9, but glad it’s being shown on FTA
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Was fortunate enough to be in the UK when the three episodes were aired… its brilliant – very clever adaption and worth watching. Unfortunate nine is putting it up agains those two shows… hopefully enough people will see it.
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Saw it a while ago and thought it was slightly surprising that there has been such a delay since it aired in the UK. Although there’s been a delay in the US as well. I imagine anyone who would have heard the hype, and were interested in the series would have downloaded it without the ad breaks! Not sure if it can compete with Masterchef though might be shooting the series in the foot with this one. Hopefully I am proved wrong.
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mmm, Channel 9 late again, why watch it when I saw it weeks (or is that months) ago. When is FTA going to learn.
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I don’t get the logic of taking a show that is popular overseas and placing it against shows that are doing well here, purely to try and reduce the oppositions ratings.
Wouldn’t it make more sense to program it on a night with less competition, let it build a following organically then shift it to compete with more established shows?
Given that the show runs longer than normal, Nine is compounding the risk that people will tune out to watch another show, or tune in midway, not be able to pick the episode up and change channel out of frustration.
Recipe for disaster, however, I’d be happy if proven wrong because I loved the miniseries and would love to see it get the recognition it deserves in Australia.
My gut feeling is, it won’t rate, Nine will baulk at airing the second season and once again in order to view it we’ll have to resort to Channel BT.
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