Ninefold adds Text100 and Progressiva to PR roster

Ninefold has added Text100 and Progressiva to its PR agency roster.

The announcement:

Sydney, June 10, 2011 – Ninefold, the Australian cloud computing and storage specialist, today announces it has increased its PR agency roster to support a new PR and marketing strategy.

The company  has appointed Text100 to drive its social media strategy and implement innovative digital tactics, and Progressiva to counsel on start-up business and technology Public Relations activities.

The expansion comes as Ninefold extends its PR, sales and marketing activities to support strong customer growth and ongoing cloud computing and storage education to target independent developers and creatives, as well as small to medium business, right through to corporate entities.

“We’re expanding our proposition aggressively into the local marketplace and needed specialised PR agencies to support our product and marketing roadmap,” said Hannah Schwartz, Sales and Marketing Director at Ninefold. “Text100 will support us in our digital outreach and social media campaigns and Progressiva will handle our traditional online and offline media and analyst campaigns.”

“Ninefold is an extremely dynamic Australian cloud company with a wide range of cloud features and services. My specialism in working with challenger and start-up technology brands aligns really well here, so it’s an exciting time to be involved with such a passionate team,” said Jo Balfour, Progressiva Communications.

“Text 100 has been making a steady shift into digitally focused campaigns for some time now and our work with Ninefold continues to push the envelope through non traditional, creative PR programmes,” said Karalee Evans, Digital Strategist Text 100 Australia.


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