Northern Territory Government prepares to recruit media agency for $20m account
The Northern Territory Government is preparing to tender its media account.
According to a details posted online, the account is worth between $20m and $40m over a two year period.
The tender is set to be officially released next month, with the NT Government searching for a media agency of record.
The procurement process comes nearly one year after the NT Government launched a tender seeking an agency to develop and execute a master brand strategy ahead of the 40th anniversary of self-government next July.
Three months later The Royals won the $1.5m master brand account.
In August, the NT Government launched its new ‘Boundless Possible’ master brand and debuted its first work from The Royals.