Nova Entertainment creates pop up ‘smooth suite’ at The Blackman for media clients

the smooth suite - flowers and champagneNova Entertainment has transformed a suite at The Blackman hotel in St Kilda to reflect the personality of smoothfm.

The smooth suite “pop up” accommodation is designed to create a brand immersion experience for Nova Entertainment clients in Melbourne’s media market and is the result of a partnership with Art Series Hotel Group.

Helen Davies, NOVA Entertainment’s Melbourne general manager said: “We constantly look at new and innovative ways to bring our brands to life. Our partnership with the Arts Series Hotel Group provided us with the ideal opportunity to create a stunning smooth suite to provide agencies and media buyers with a personal experience of Melbourne’s newest and most relaxing lifestyle brand.”

the smoothfm suite - radioFeaturing handpicked premium artworks from Blackman’s private  collection alongside smoothfm brand elements, invited guests will be able to enjoy champagne while listening to a smoothfm playlist.

Key clients in Melbourne will be offered opportunities to access the smooth suite throughout July until mid-August, with clients invited to use the opportunity as part of their employer benefits scheme and recognise staff for their contribution to their organisation.



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