Lewis Pullen departs NRL for new role as marketing director at IAG

June 1, 2016 10:36

Pullen: “I’m attracted by the strong leadership and culture at IAG”

The National Rugby League’s head of marketing, digital and content, Lewis Pullen, is leaving the code to join insurance giant IAG.

After two-and-a-half years in the role at the football code, Pullen will begin his new role as marketing director at IAG Challenger next week.

The new division has been created to disrupt the general insurance market and to tackle the challenge of new entrants to the market.

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Simon Canning

Simon Canning was Mumbrella's marketing and advertising editor from 2015-2017. In a career spanning journalism and communications over more than 30 years Simon has become one of Australia’s most respected analysts and commentators on the advertising, marketing and media industries. A regular commentator on radio and TV, Simon has also worked in media in the US and UK .

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