Ogilvy PR bulks up account team with triple hire

Ogilvy PR has bolstered its account management team with three hires, including B&T’s Melbourne correspondent Mel Varley.

The announcement:

Melbourne, April 8, 2011: Ogilvy Public Relations Australia, a joint venture between Ogilvy PR Worldwide and STW Group, continues to grow its Melbourne office announcing three new hires to its accounts team.

Melissa Circosta, fresh from the UK’s Blue Rubicon, joins the team as senior account manager.

Circosta is a highly-credentialed corporate communications and consumer PR professional with more than seven years’ experience across Australian and European markets. Along with Blue Rubicon, her time in the United Kingdom included stints at prominent London consultancies Fishburn Hedges and Clarion Communications. She will work across Ogilvy PR Melbourne’s retail clients.

Melinda Varley joins Ogilvy PR from marketing trade title B&T, where she was a reporter and Melbourne correspondent. She has more than six years’ journalistic experience and spent five years in London, where she was editor of UTalkmarketing.com and a senior reporter for mad.co.uk and Brand Strategy magazine. Varley will work on creative content across Ogilvy PR Melbourne’s corporate, consumer, B2B and social marketing practices. She will also assist with digital communications.

Maya Rana joins the Melbourne office as an account executive and will work within the social marketing practice. Previously she was with Socom Communications where she was a public relations consultant, working on government campaigns. She is also Chairperson of Young Communicators, PRIA (VIC) subcommittee.

Lelde McCoy, Managing Director of Ogilvy PR in Melbourne said the new talent added greater capacity and additional skills to the office, following solid growth across the business.

“Our new hires bring new insight and a strong track record in developing and implementing successful communications campaigns. We are delighted that they have joined our award-winning team,” she said.

Ogilvy PR is the largest and most awarded public relations agency in Australia, scooping more than 50 Australian and global trophies in the last two years, including the top honour amongst all WPP owned PR agencies. It opened its rapidly-growing Melbourne office last August.

Ogilvy PR is part of STW Group, Australia’s leading marketing content and communications services group.


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