Omnicom set to launch new global media agency brand
Marketing communications giant Omnicom has plans to roll out a new media agency brand, Encore understands.
The global agency would sit alongside the company’s existing agencies OMD, PHD and M2M, and is expected to launch in the Australian winter.
The news emerged at the Festival of Media Asia in Singapore, although Omnicom executives did not confirm details.
Sony@OMG? Should that be OMD?
Hi Blerg,
As I understand it, Sony@OMG is correct. This was the unit Omnicom Media Group set up to handle conflict between Apple, which is handled by OMD, and HP, which PHD manages.
Cheers,
Robin – Mumbrella