Online ad for ‘A Million Ways to Die in the West’ pulled over inappropriate oral sex silhouette

An online ad promoting Family Guy creator Seth McFarlane’s new movie A Million Ways to Die in the West has fallen foul of the advertising watchdog for a scene in which oral sex  is implied using silhouetted figures, which the Advertising Standards Board said most members of the community would find inappropriate.

The spot, which played prior to online content for The Voice, featured scenes from the movie where McFarlane’s character fires a gun at some cans, a woman appears to flash her genitals at a man and a man uses shadow puppetry to imply he was receiving oral sex. Similar scenes can be seen in the film’s trailer.

The complaint to the ASB said: “Sexually offensive content. The trailer could not be skipped and had to be played through to view The Voice clip. No warning was given. It is completely unacceptable for children. It is offensive to any decent person. It was shown on several clips.”