oOh!media’s Nathan Moon joins the Alliance
After eight years at oOh!media, Nathan Moon has been appointed to the newly-created role of national partnership and revenue director at the Alliance.
Commencing in mid-September, Moon will work closely alongside national sales director Daniel McConochie to drive strategic client partnerships, growth strategies, and network development.
Moon has over 25 years of agency and OOH sales experience, and has worked with some major players in the industry.
Most recently, he created and led oOh!media’s trading unit, working alongside sales teams and commercial partners to deliver efficiency in yield, revenue, and service.
“The Alliance is poised for significant growth in the Large Format OOH sector, with a uniquely collaborative and transparent model they share with their partners,” Moon said.
“I am excited and honoured to join them on this journey.”
Nathan Moon
The Alliance is now firmly established as a national supplier of large format; Moon’s appointment came as its recent exponential growth is set to continue across national, suburban and regional locations.
Adam Whitford and Chris Tyquin, Alliance board members and CEOs of CIVIC & GOA said: “Representing some of Australia’s most established family-owned OOH Large Format businesses requires a unique understanding of the national Large Format landscape and a deep understanding of client, agency, and commercial partnerships.
“Nathan’s passion for large format, and his understanding of the market direction, paired with his extensive experience, made him a natural fit for the role. We look forward to him joining the team.”
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