Outdoor ad sales on the up
Outdoor advertising is on the up, according to numbers released today by the Outdoor Media Association.
The announcement:
Quarter one in 2011 saw the Out-of-Home industry record its fifth consecutive quarter of growth posting a 5.5% increase in revenue. Net revenue in the 2011 first quarter was $112 million compared to $106 million in 2010.
The Industry ended 2010 posting 19% growth for the year a healthy increase on net revenue year-to-date of $77 million, up from $400 million in 2009 to $477 million in 2010.