Dr Mumbo

Panasonic Gulla-bility. Day two

Welcome to Dr Mumbo’s new series, the 28 Day Persecution of Panasonic in which he examines how each prank played by The Campaign Palace on behalf of the brand looks a bit fake.

(For those not up to speed, the back story of the “role player” who’s actually an actor in The 28 Day Persecution of Rommy Gulla campaign can be found here.)

Today’s video features the Panasonic team apparently pranking Rommy by blowing yellow powder in his face.

Let’s take the inconsistencies in chronological order…  


Note that the guy with the baseball cap runs out first.

He’s just ahead of the guy with the brown T-shirt and beard


Hang on.

The guy with the beard has magically overtaken. Now he’s first to the car. How did that happen?


Watch that three of them run to the car.

Two in the front, one in the back left. Note that nobody is already inside.



Note that the car is already unlocked.

The man opening the driver’s door on the front right hand side does not have a key in his hand.

He goes straight to the door handle which is obviously unlocked.

This will be relevant in about 18 seconds’ time.



And where did the camera operator, who appears to have just got in from the back right hand side (note the open door) just materialise from then?



There was somebody filming from the back right hand seat two seconds ago.

Where’s he just vanished to?


And how did the camera guy manage to get into the front left hand seat now?



Remember the unlocked car from 18 seconds ago?

Why’s Rommy got his key out then?

How come the car was unlocked earlier? Who locked it after planting the stuff in the AC? Where did they get the key from?


Rommy unlocks the car.


Four different camera angles.

Clearly this is an expensive shoot. Or there was more than one take.






Hidden front


Hidden side








Now that the yellow colouring has exploded all over him, poor old Rommy’s stepping out of the car.

He’s having a good look around, but he doesn’t seem to see the camera pointing right at him. it must be because it’s so well camouflaged.

They’re still filming him from the same vantage point as earlier though, which appears to be from behind some bushes.


He turns to look at something


They’re speeding away. But seem to have left the camera guy behind. Or one of them anyway.

On the plus side, the video had clocked up an impressive 139 views at the time of Dr Mumbo posting this.

For the record, The Campaign Palace continues to insist that the pranks are genuine.

And of course, Dr Mumbo would never doubt the word of an ad agency for a moment.


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