Paramount/Ten to go at AFL ‘like an 18yo in an all-you-can-drink bar’: Willee
Early on Wednesday morning, The Age reported that a joint bid by Network Ten and its parent company, Paramount will be for ‘everything’ as global streaming bosses have congregated in New York for meetings with AFL executives.
The bid for the rights, beginning in 2025 has seen Paramount enter the fold, as well as Amazon, which is set to produce a bumper deal – far greater than what the AFL currently earns for its broadcasting rights.
