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Perth’s The Brand Agency boosts its creative team

The Brand Agency added to its creative and design team, signing-up art director Paulina Hobbs and copywriter Anneliese Sullivan.

Previously with Clemenger BBDO in Melbourne and Sydney, Hobbs specialises in digital while Sullivan has been a junior copywriter with Longtail and Meerkats.

The Brand Agency’s Paulina Hobbs, Marcus Tesoriero and Anneliese Sullivan

Executive creative director, Marcus Tesoriero said: “The team we’ve been able to assemble here has well surpassed my expectations. The ideas we’re now building are world-class and the collaboration we have with the wider agency is really paying dividends.

“It took a long search to find another high calibre creative team that would fit our exact mould, so I’m pumped to have Paulina and Anneliese onboard.”

The two new appointments follow the agency winning the media and creative account for the Perth Mint and the launch of its Destination Marketing division, led by the former CEO of Tourism WA Gwyn Dolphin, in August.

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