Pitch Watch: New agencies for iNova, Ubank, Heineken and VisitCanberra; Optus goes quiet

November 10, 2015 10:51

Mumbrella casts an eye over the major media, creative and public relations pitches at play in market.

In this wrap up the latest on: iNova (media account win) and Ubank (media account win), Heineken (PR account win), VisitCanberra (creative account win).

iNova moves media account from Initiative to Vizeum

Major pharmaceuticals firm iNova has appointed Denstu Aegis agency Vizeum, Mumbrella can reveal.

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Nic Christensen

Nic Christensen worked for Mumbrella from 2013 to 2016, in roles including deputy editor and media & technology editor. He is former media writer for The Australian and has also worked as a reporter for The Daily Telegraph and senior producer for Radio 2GB.

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1 COMMENTS

The Long Pitch 10 Nov 15

When I led the pitch for Optus incumbent business years ago it took a bee’s dick under 12 months to hear a result… yep, we won it but in that time the agency CEO and CD were replaced, with the Win that eventuated ensuring their longevity but not mine… a case of win the biz, lose the job – so I predict at least another 6 months wait haha

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