Podcast: Rdio CEO talks about a ‘rennaisance’ for record labels with new stations service
Music streaming service Rdio has launched a series of new curated stations programmed by record labels and key local influencers which its global CEO Anthony Bay says is an opportunity for them to reach out directly to consumers.
Speaking to Mumbrella San Francisco-based Bays said the new offering was one way in which Rdio is looking to differentiate itself from global rivals like Spotify, Pandora and the newly released Apple Radio.
Bays also said the recent launch of Apple’s new streaming offering, which combines both live radio streams and more traditional streaming options, will help boost the profile of the category.
