F.Y.I.

Prime Media Group appoints Karen Burchall as national brand partnerships manager

Prime Media Group has appointed Karen Burchall as national brand partnerships manager, Seven Affiliate Sales.

The announcement:

PRIME Media Group today announces the appointment of Ms Karen Burchall to the position of National Brand Partnerships Manager, Seven Affiliate Sales.

With an extensive media career spanning over 25 years, Burchall most recently held the position of Group Sales Manager Seven Affiliate Sales Sydney.

PRIME Media Group General Manager Sales & Marketing, Dave Walker said, “Seven Affiliate Sales is the regional television leader in creating award-winning media solutions for advertising partners, and under Karen’s leadership the Brand Partnerships team will continue to thrive.”

Burchall added, “I am delighted to be joining the Brand Partnerships team and look forward to continuing our role in providing insight driven innovation which connects brands to regional Australian audiences. The next twelve months is an exciting time for advertisers and viewers alike, with a smorgasbord of major sporting events including the Rugby League World Cup, Australian Open, Winter Olympics and 2018 Commonwealth Games.”

Burchall has a vast background in the advertising and agency industry, having previously held senior managerial roles with Southern Cross Austereo and OMD Australia. Burchall has worked extensively with many of Australia’s leading brands including McDonald’s, Goodman Fielder and Coca-Cola Amatil.

Karen Burchall will commence the role effectively immediately.

Source: Prime Media Group

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