Dr Mumbo

Publicis’ animated Lion appears eerily similar to something else

This morning, Dr Mumbo stumbled across the somewhat unsettling news that Publicis Group has appointed an animated lion to head up the global holding group’s Web3 strategies as its chief metaverse officer.

Dr Mumbo shudders to think what Leon the lion might resemble, should he make an appearance outside the metaverse.

The lifelike recreation of the iconic Publicis logo comes fitted with human clothing and a French accent, and according to the lion himself, a bit of an ego issue.

Dr Mumbo is not saying it’s the same thing as the Olympics furry incident … but is also not saying it’s not.


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