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Qantas continue with Aquire campaign with ad featuring Bundaberg Brewed Drinks CEO

Qantas’ newly launched business loyalty program Aquire is continuing its marketing blitz, with the second ad of the campaign rolling out.

Created by Droga5, the second ad features Bundaberg Brewed Drinks’ John McLean talking about things he does not want from life, with those ideas appearing as cartoons.

The campaign launched at the end of last month with a commercial featuring Deus Ex Machina founder Dare Jennings.

It also includes an ad featuring the founders of the Jac+Jack fashion brand, Jacqueline Hunt and Lisa Dempsey talking about the benefits of the Aquire program for Australian small-to-medium enterprises.

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