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Qantas names Petra Perry as its chief marketing officer

Qantas has named Petra Perry its new Group CMO. Perry was previously CMO for Qantas Loyalty and enterprise manager customer operations and digital.

Perry replaces Jo Boundy, who announced her departure to go to Commonwealth Bank as its CMO in December. Boundy was set to officially move to the banking company this month.

Petra Perry’s LinkedIn profile

Perry’s path follows a similar trajectory to her predecessor Boundy, who also held the role of CMO at Qantas Loyalty.

According to her LinkedIn, Perry has been with Qantas for almost six years, joining as senior manager, financial services marketing. Since joining, she has been promoted several times over, including as head of QFF marketing. Perry has also spent time in roles at Mastercard, Virgin Australia and American Express.

The appointment follows the recent launch of the latest Qantas campaign, created with Accenture Interactive’s The Monkeys.

Qantas has been approached for comment.

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