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QMS opens Adelaide office, appoints group business director

Digital outdoor media company QMS has appointed Amelia Allan as its group business director as the company continues branching into South Australia.

Allan will lead the newly-established South Australian sales function, joining QMS from Wavemaker Adelaide, where she was marketplace associate director for almost two years; before this, she spent a decade in sales roles at Southern Cross Austereo. Allan starts July 29.

The appointment comes as QMS ends its relationship with sales representation company Medianest this month.

“Over the past decade, Tim Kennedy and the team at Medianest have done a terrific job of showcasing our portfolio of outstanding digital out of home assets to the South Australian market,” explains QMS chief sales officer, Tim Murphy.

“QMS’ ongoing network growth has reinforced the need for a dedicated local presence in Adelaide, and we look forward to connecting with our clients to further drive innovative DOOH solutions. Our sincere thanks are also extended to everyone at Medianest for 10 great years of representation.

“I’m pleased to welcome Amelia to QMS in this important new role. She is very highly regarded, with strong media and agency experience.

“Her valuable market knowledge, passion for out of home and understanding of the entire media landscape will prove to be a valuable asset as we look to invest further into the South Australian market.”

Allan said, “with the growth and momentum QMS has as Australia’s leader and expert in DOOH, the opportunity to be a part of that story for the South Australian market was something I had to be a part of.

“The timing of QMS’ expansion in South Australia could not have come at a better time. With population growth and more advertisers looking to expand their local and national campaigns, I’m excited to lead the QMS team here through this next phase of growth for the business.”

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