R U Ok? campaign reminds peers to talk in any setting

Ahead of R U Ok? Day on September 14, the suicide prevention organisation has released two new spots encouraging people to ask the question, are you okay? Wherever you may be.

The two ads show two friends sitting at the bar as one asks “hey Jim, are you okay?”, while the other ad shows a supermarket employee asking a co-worker “do you mind if I walk with you?”.

The ad located at the supermarket shows an employee dropping all the groceries while she snaps back at her co-worker when being asked if she needs help.

The co-worker subsequently follows her out of work and asks if they can walk together.

Another spot, located at the bar, shows a friend noticing his mate Jim looking down, asking the question “are you okay?” as he proceeds to sit down.


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