Radio Ratings: 97.3FM climbs in Brisbane, FM holds steady but 4BC posts significant falls

Brisbane radio ratingsAustralian Radio Network’s (ARN) 97.3FM has held onto its ratings crown in Brisbane for a third consecutive survey posting strong gains across the board, particularly in its afternoon slots, and gaining 1.3 per cent overall in audience.

The rise for 97.3FM came as its FM rivals Nova106.9FM and B105 remained relatively steady with 0.4 percent and 0.1 per cent increases in audience overall to post 12.8 and 10.6 per cent.

While classic hits station 4KQ and Fairfax talkback 4BC both posted significant declines with both stations losing 1.2 per cent to an overall audience share of 6.8 and 5.5 per cent respectively. 

97.3FM has held the top position in the Brisbane market since the beginning of the year when it took the crown from Nova 106.9FM who held the crown at the end of last year.

In the latest survey the ARN station built on its lead with Breakfast with Robin, Terry and Bob up one per cent overtaking FM rival Nova’s Ash, Kipp & Luttsy and closing in on the long dominant Spencer Howson on ABC 612 who retained the top spot with 12.9 per cent.

97.3FM also posted strong gains in afternoons with a 2.1 per cent lift in the afternoons slot while the nationally syndicated drive show with Chrissie Swan and Jane Hall was up 2.2 per cent to 15.1 per cent, while Nova’s national show of Kate, Tim and Marty retained the top drive timeslot with 17 per cent audience share, up 1.6 per cent.

In talkback 4BC’s recent line up change appear to be in some trouble with major declines in both Breakfast and Mornings with a decline of 1.8 per cent for Ian Skippen and Loretta Ryan to an audience share of 6.2 per cent, while Mornings with Patrick Condren fell 2.3 per cent to an audience share of 5.2 per cent.

Nic Christensen Screen Shot 2014-06-03 at 10.02.45 AM


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