Radio ratings: Syd – Kiis FM slips; Melb – Gold still #1; Perth – Mix 94.5 wins battle with Nova; Bris – Hamish and Andy retake #1 one in Drive
Sydney: Kyle and Jackie O slip for Kiis FM; real concerns for 2Day FM’s Rove and Sam Frost
Kyle and Jackie O have lost their hold on #2 spot in Sydney’s overall breakfast market – overtaken by ABC 702 talkback host Robbie Buck as the pair lost 1.2% to slip to a share of 11.3%.
While the duo retained top spot in the FM charts, the result pushed them to third in the overall breakfast ratings, behind 2GB and Alan Jones, who lost 0.7% to 15.3%, and the ABC which rose 0.9% under Buck.
The survey also delivered serious concerns for Southern Cross Austereo’s 2Day FM, which for the third survey in a row saw the breakfast team of Rove McManus and Sam Frost simply fail to move the dial. The pair continue to sit on a share of just 3% despite a continuing high-profile marketing campaign.
2GB remained Sydney’s most dominant station rising 0.5% to 12.1%. 702 is up 0.7% to take a share of 9.7%, and Kiis FM is down 0.4% to sit at a share of 9.4%.
2DayFM managed a marginal gain of just 0.2% to finish the survey on 4.2%.
WS FM’s team of Amanda Keller and Brendan Jones reversed a slide in the previous survey which saw them drop below Triple M’s Grill Team in the FM stakes, jumping 0.9% to 8%, regaining second place in the FM.
After a rise in survey one, the Triple M team slipped again – its share down from 7.2% to 6.9%.
On AM, Ray Hadley remained on top with his share rising 0.8% to 14.9%.
Wendy Harmer, who joined 702 this year in the morning slot, had a strong result – up 1.1% from the first ratings to 9.2%.
Ron E. Sparks on WS FM’s morning show had one of the strongest gains of any broadcaster, up 2.2% to 9%.
In Drive, Kiis’s Dave Hughes and Kate Langbroek were on top for the second survey in a row with a share of 10.7%, despite slipping 0.9%
Nova spin-off, SmoothFM had the toughest result overall, down 1.7% to 6.9%, with audiences dropping in every time slot.
Simon Canning
Melbourne: Gold holds on to top spot as new breakfast shows settle in and boost their audiences
Australian Radio Network’s Gold FM maintained its position as the most listened to FM station in Melbourne in the second ratings survey of the year, after boosting their overall audience share by 0.1 share points.
Gold posted a share of 9%, ahead of FoxFM which saw its share slide by 0.3 share points to a share of 8.3%. SmoothFM claimed third place with a share of 7.8%, up 0.9 share-points from the previous survey, pushing Triple M into fourth position with a total share of 7.2%.
In breakfast, Triple M’s ‘Hot Breakfast’ of Eddie McGuire, Mick Molloy and Luke Darcy held onto their FM breakfast crown despite a decline in share of 0.2 share points. The show had an audience share of 8.3%, ahead of FoxFM’s Fifi and Dave who boosted their share by 0.4 share points to a share of 7.1%.
Gold’s Jo and Lehmo maintained their third position with a share of 6.8% up 0.4 share points.
ARN’s Kiis FM’s breakfast duo of Matt Tilley and Meshel Laurie posted an audience share of 6.7%, up on the previous survey by 0.5 points.
Nova’s breakfast team of Chrissie Swan, Sam Pang and Jonathan Brown saw their audience share grow by 0.3 share points to sit on a share of 6.1%.
In the drive-time slot, FoxFM’s nationally syndicated Hamish & Andy held the top spot with a share of 10.5% – the same share the show posted in survey one.
Gold held on to second place despite a decline of 0.5 share points, posting a share of 8.9%.
KiisFM’s Hughesy and Kate claimed third place, increasing its share by 0.4 points to sit on a share of 8.8% – ahead of Nova’s Kate, Tim and Marty, who upped their share by 1.1 points to post a share of 8.6%.
SmoothFM grabbed fourth place with a share of 7.3%, an increase of 1.2 points while SCA’s Triple M’s Drive show Merrick and Australia grew its audience by 9.8 points with a share of 6.6%.
Looking at the AM market, perennial leaders 3AW once again topped the overall market with an overall share of 15.2%, up by 2.3 points, ahead of ABC 774’s share of 10%.
In breakfast, 3AW increased its audience share by 2.7 points for a dominant share of 20.5%, while the ABC saw its audience fall away by 2.7 points for a share of 13.6%.
In drive, 3AW once again claimed the top spot with a share of 11.7% – up by 1.8 points; while the ABC had a share of 8.1%.
Miranda Ward
Adelaide: Triple M and Nova tie for top spot as Mix102.3 dominates in breakfast
Adelaide’s Triple M has tied for the top spot in the FM market with Nova91.9 with both channels claiming a Monday to Sunday audience share of 11.5%.
For Triple M this was an increase on survey one of 1.3 points while Nova’s share slipped by 0.1 points.
Mix102.3 held steady with a share of 11.4% while hit107 upped their share by 0.8 points to a share of 10.9%.
Triple M saw increases across both breakfast and drive, with its breakfast show Roo & Ditts for Breakfast boosting their share by 0.9 points to sit on a share of 10.5%, claiming third place in the FM breakfast heap.
It was beaten by Mix102.3’s breakfast duo Jodie & Soda who increased their audience share by 1 point to a share of 12.3%. Nova91.9’s breakfast team Lewis & Lowe grabbed second place with a share of 10.9%, up by 0.2 points.
In drive, Triple M’s JB & Billy increased their audience share by 2.1 points to post a share of 12.3%, claiming third place amongst the FM stations.
In at first was Nova’s nationally syndicated Kate, Tim and Marty which posted a share of 13.7%, down 0.5 share points.
Hit107’s Hamish & Andy grabbed second place with a share of 13.6%, up on survey one by 2.5 points.
In the AM heap, ABC891’s Breakfast with Matthew Abraham and David Bevan saw their share slide by 1.6 points but were still the top breakfast program with a share of 17.3%.
The ABC’s drive show with Ian Henschke posted a share of 13.6%, up by 2.5 points.
Miranda Ward
Perth: Tight fight in the west goes to Mix 94.5, but Nova gaining
A stagnant survey has seen Nova 93.7 narrowly miss seizing the top spot in Perth after a horror result for Mix 94.5 FM, which lost 1.2%.
Nova failed to make a gain in survey two, sitting on 13.7%, while the loss at Mix saw it scrape into first place with 13.8%.
The battle between Mix and Nova played out across the dial, with Nova retaining its hold on breakfast with Nathan, Nat and Shaun rising 1.1% to remain on top of the FM stations with 14.4%, while Mix’s Clairsy and Kimba surrendered 1% to finish with 12%.
Mix also took a hit in evenings with Kendall Crake, 2.6% to 11.9%, surrendering top spot against Smallzy’s Surgery which took number one with a rise of 0.3% to 13.8%.
In the battle for all stations, 6JJJ took third place, up 0.9% to 10.6%, while Hit 92.9 dropped 0.6% to to a share of 10.3%.
On the AM dial, ABC 720 remained on top despite a slip of 0.3% to take a 10.6% share, while 6PR also dropped 0.6% to register a 7.6% share.
Simon Canning
Brisbane: Hamish and Andy retake number one in drive as 97.3FM reopens lead in FM breakfast race
Hit105.3’s Hamish and Andy have retaken their position as the number one slot in Brisbane drive with a 14.6 share (up 2.1 points) and narrowly beating Nova’s Kate, Tim and Marty who were stable on 14.5.
Rivals Kate and Hughesy on 97.3FM also saw a lift in drive (up 2.3 points) to 13.6 which kept them in third place in the city.
In Breakfast, ABC host Spencer Howson has rebuilt some of his lead in the time slot (up 0.5) to a 14.6 but the big movers of this survey were 97.3FM’s breakfast hosts Robin Bailey, Terry Hansen and Bob Gallagher who headed off competition to jump 1.9 points to a 13.5 share.
TripleM’s breakfast team of Greg ‘Marto’ Martin and Ed Kavalee, which had been closing in on the 97.3FM trio slipped 1.6 points to a 9.6 share while Nova’s 106.9’s breakfast duo Kip Wightman and David Lutteral ‘Kip & Luttsy’ were stable on 11.6.
Overall 97.3FM maintained its lead in Brisbane with a 13.8 share (up 1.7), Hit 105.3 was up with an 11.4 share (up 1.1), Nova was up with an 11.7 (up 0.7) while TripleM lost much of its previous survey rises down to a 9.7 share (down 1.1).
Macquarie Media talk back station 4BC was up marginally with a 5.4 share (up 0.4).
Simon Canning
Mark Colvin I don’t think presents a drive show in Adelaide. He presents PM nationally on RN at 5.05, and ABC local at 6.05.
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Hi Tony,
You are quite right – it’s actually Ian Henschke who presents the drive program. I’ve fixed that up.
Thanks,
Miranda – Mumbrella
JB and Billy are also only a 1 hr highlights package on MMM Adelaide. Louie and Jars do 4-6 locally, and deserve the credit for the ratings here.
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Hit 105 in Brisbane did pretty well in breakfast, presumably due to addition of Osher Gunsberg to the Stav and Abby team.
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Why do you rabbit on in Syd, Mel & Adel markets about FM stations being leaders when in these markets the top stations are AM. AM or FM – they are radio stations regardless of what medium and if AM beat FM that means they won!!!
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Triple J number 1 in mornings on the FM bans in Sydney – probably worth a mention?
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So to sum it up 2DayFM had the audacity to think they could build a credible Top 40 radio station without Kyle and Jackie O. And so did KIIS in Melbourne.
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That anyone has an intellect so lacking that they can listen to most of this crap is beyond me. Catering for the lowest common denominator is still a profitable business.
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@ D. John Carlson.
Could you please clarify one thing. Which crap are you referring to – your superiority-laden post, or radio?
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