Readly launches Readly Articles on its platform
Readly Australia has announced the roll out of Readly Articles, an extension of the platform which allows users to read content in the form of individual digital features.
The announcement:
On the back of Readly UKs success, Readly Australia is proud to announce the roll out of Readly Articles – an extension of the platform which now allows users to read content in the form of individual, stand alone digital features. Major publishers including TIME, Future Publishing, Hearst UK and Immediate Media are some of the first on board to offer this feature to Readlys subscribers.
The all you can read magazine subscription platform continues to refine their offering, to ensure their selection offers something for all readers. Compelling stories, in-depth reports and interviews will be presented in a carousel at the top of the users screen based on curation from the app’s editorial team, highlighting to the reader articles of interest.
Readly recently conducted a survey which indicated that on average, a Readly user will read for approximately 20 minutes a session. Chris Couchman, head of content in Australia and New Zealand at Readly elaborates how these findings help shape the platforms newest offering, “Our nature of being on the go and wanting to have information available to digest at our fingertips is a driving factor behind the inception of Readly Articles. The article feed is developed for those moments in particular – making it quick, easy and convenient for users to access and consume content at a click of a button.’’
In addition to this, Readly now offers its readers eleven of the UK’s largest national dailies on its platform including The Evening Standard, The Independent, The METRO, The Daily Express, The Sunday Express, The Daily Mirror, The Sunday Mirror, Daily Star, Daily Star Sunday, The Guardian and The Observer.
The platform is proud to be offering their users further engagement with the addition of these new newspapers and content. “We are proud to see Readly’s consumer offer constantly improve, attracting new subscribers and increasing our user engagement, says Chris Couchman.
Readly continues to make quality content more accessible than ever before, so that more people can enjoy the magic of magazines and newspapers. Since the Company was founded in 2012, Readly has pioneered the market for digital magazine subscriptions by providing its users with unlimited access to local and international high-quality content from well-renowned publishers both in the UK and globally.
Source: Ruby Agency media release
