Red Bull body-paints surfer Sally Fitzgibbons to launch design contest
Energy drink Red Bull has turned its only female brand endorsee – surfer Sally Fitzgibbons – into a canvas for champion body painter Tim Gratton.
The stunt kicks off a competition to find the best design to go on Fitzgibbons’ surfboard before she competes in the 2012 ASP World Tour.
To be enter, consumers should go to the website redbull.com.au/sally. The top 20 will be selected by Fitzgibbons, and a people’s choice award will allow consumers to ‘like’ their favourite design.
The deadline for entries is 22 January.
The Arc Factory was hired by Red Bull last month to handle its marketing activity.
yeah Sally yeah!!,
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