F.Y.I.

Reload Media appoints new managing director Alexandra Gannon

Alexandra Gannon has been appointed as managing director of Reload Media, from her role as general manager.

The announcement:

Alexandra Gannon will be stepping up to Managing Director of Reload Media Australia from her previous role as General Manager.

The appointment comes in response to rapid expansion over the last year, with Gannon looking to continue the upwards trajectory of the Reload Media business across Australia and New Zealand.

Gannon said: “We’ve had a huge couple of years in terms of team growth, client wins and retention of key accounts, with our business up over 40% year on year, I’m excited about continuing that success over the coming years.”

Reload Media’s growth has been driven by an ongoing focus on client success at the core of the agency’s offering, with a portfolio of new account wins and a focus on retaining clients long-term, including the likes of Sealy, Yamaha, Go-To, L’Occitane and TerryWhite Chemmart.

Outgoing Managing Director, Craig Somerville, who has been MD since 2016, will remain Managing Director of Reload Media’s parent company, The Reload Group.

Somerville said: “For those who have worked with Reload Media over the last decade, they’ll know that Alex’s vision and dedication to Reload Media is a key driver of what makes us successful. This move makes official what most of our clients and team already know.”

Gannon added: “It’s a privilege to have the support of the Board and the opportunity to take on this new role and responsibility. I can’t wait to grow Reload Media even further over the coming years,”

Reload Media is regarded as one of Australia’s best digital agencies, having collected top honours at the B&T Awards in 2019 for digital services, along with other major accolades with NORA, Australian Marketing Institute, CSIA, Telstra Business Awards and more.

Reload Media also employs a 75% female workforce, and in contrast to many in the industry, this ratio is also represented at leadership levels too.

Gannon said: “We’re passionate about being an employer of choice for everyone, and creating a culture where people enjoy what they do and can create satisfying long careers with us. My journey is a testament to that, and the fact that eleven years after joining as an Account Manager I’m in the position where I can be appointed Managing Director says a lot about what Reload does and the culture we have.”

Source: Reload Media media release

ADVERTISEMENT

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.