Riot Games Oceania partners with Twitter for live streaming of League of Legends
Twitter has partnered with Riot Games Oceania to live stream the inaugural League of Legends tournament.
The announcement:
Twitter today announced that it has partnered with leading videogame publisher, and eSports tournament organiser Riot Games Oceania to live stream the inaugural League of Legends: League of Origin tournament globally on Twitter and connected devices.
Taking place June 3-4 from the ESL Studios in Sydney, Australia, League of Legends: League of Origin will feature an array of esports stars representing New Zealand, Queensland, New South Wales and Victoria. They will clash head-on for two days of intense League of Legends matches, where only one region can emerge victorious. Regions will be piloted by an affiliated caster, who have each selected a coach and team to represent their turf, with the most stellar Oceanic Pro League (OPL) and Oceanic Challenger Series (OCS) players their region has to offer.
“Esports is growing at a rapid pace in Australia and globally, and this partnership is a great way to tap into the engaged audience of gamers that are already using Twitter as a primary source of content,” said Olly Wilton, Head of Sports at Twitter Australia. “By partnering with leading esports competitions like League of Origin, we look forward to bringing the best of esports live video and conversation together on Twitter.”
“Twitter is one of the most engaging platforms for fans of the OPL and OCS esports leagues, so it made sense to team up for League of Origin,” said Daniel Ringland, Head of Esports at Riot Games Oceania. “The livestream on Twitter will be a shortcut for fans in Oceania and around the world, as they can both watch and engage on the platform at the same time.”
To celebrate the inaugural League of Legends: League of Origin, Twitter is also launching special tournament emojis. Users can Tweet with #LoLOrigin or one of the team hashtags (#NSWWIN, #NZWIN, #QLDWIN and #VICWIN) to add a custom emoji automatically to their Tweets.
The live content on Twitter, which is set to begin on June 3, will be available globally at Leagueoflegends.twitter.com.
Source: Slingstone
