News

Safe4U: To pee or not to pee, this is the answer

“To pee or not to pee, this is the answer” is the campaign line for the toilet sanitizer Safe4U. Designed for women to use in public toilets, the McClintocks brand uses radio, print and online ads. The campaign was created by In our time.

Credits:

  • Agency: In our time
  • Creatives: Grant Booker, Mick Hunter
  • Production: Nylon
  • Sound Engineer: Tone Aston
  • Producer:  Amanda Cain
  • Illustrator: Steve Fuller
  • Photographer: John Curnow
  • Electronic Art: Adam Addario
  • Online: Sam Ali
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