SAFM promo puts listeners’ faces on billboard

Tim Burrowes

February 21, 2011 10:21

A joint promotion by Austereo’s SAFM and Bank SA has seen the creation of a billboard made up of thousands of listeners’ faces.

The Ooh Media billboard is at Bedford Park in SA and features around 3,500 images sent in via the SAFM website.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.