Salvation Army launches 2024 Christmas Appeal

Nathan Jolly

November 20, 2024 2:17

This is part of Mumbrella’s 2024 Christmas campaign coverage. Click here to see other articles in the series.

Australia’s largest charity, The Salvation Army Australia, has launched its annual Christmas Appeal, with the aim of raising $27 million for Australians in need.

Set to ‘Silent Night’, the local creative was led by local agency, ntegrity, and is based on the 2023 campaign from The Salvation Army USA, which was created by Lerma Agency.

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Nathan Jolly

Nathan Jolly is the Features Editor at Mumbrella. He joined the team in July, 2023.

Topics

christmas 2024 Christmas Appeal lerma agency ntegrity The Salvation Army Australia

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Salvation Army launches 2024 Christmas Appeal

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