Schweppes launches tumble ad epic to celebrate ‘Schweppervescence’

The Melbourne office of GPY&R has launched an ad for Schweppes in which two people tumble down mountain sides and hill slopes to show what gives the soft drinks brand ‘Schweppervescence’.

The 60-second ad breaks on Sunday across all commercial networks in a ‘roadblock’ media buy through media agency Carat.

Ben Goss, senior brand manager at Schweppes said: “Schweppervescence has always been about the sensory experience – the whoosh of gas as the bottle is opened, the dance of the bubbles as it’s poured, the tingle on the tongue – and this new campaign is designed to capture and convey the feeling of this experience. We’re thrilled with this latest campaign from Patts Melbourne and excited to see the feeling of Schweppervescence bought to life in such an epic way.”

Ben Coulson, chief creative officer GPY&R ANZ added, “This is one of those projects that comes along very rarely in advertising and has that wonderful mix of things to make it happen; A brave client who understands their brand and has the confidence to take the high ground, an A-Grade production company firing on all cylinders and an idea that was a delight to bring to life.”


  • Agency: GPY&R Melbourne
  • Executive Creative Director: Ben Coulson
  • Director: Steve Rogers
  • Senior Writer: Evan Roberts
  • Senior Art Director: Chris Northam
  • Agency Executive Producer: Romanca Jasinski
  • Group Account Director: Mat Cummings
  • Senior Account Director: Matilda Hobba
  • Strategy: Tom Ward & Tom Ding
  • Production Company: Revolver Film
  • Executive Producer: Michael Ritchie & Pip Smart
  • Producer: Pip Smart
  • Cinematographer: Adam Arkapaw
  • Editing: Jack Hutchings, The Butchery
  • Music: D’Oyley Carte Opera Company – HMS Pinafore
  • Music Supervision: Karl Richter, Level Two Music
  • Sound Studio: Mark Mitchell, Electric Dreams
  • Sound Design: Paul Le Couteur, Flagstaff Studios
  • Grade: Ben Eagleton, Fuel
  • VFX: Fin Design + Effects
  • Senior Flame Artist: Justin Bromley
  • Flame Artist: Julian Ford
  • Schweppes Strategy Director: Darryn Wallace
  • Group Marketing Manager, Carbonated Soft Drinks: Ellie Vince
  • Senior Brand Manager: Ben Goss
  • Assistant Brand Manager: Emma Brown

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