Sensis’ Andrew Burke joins Outbrain as managing director
Former Sensis digital managing director Andrew Burke has joined content distribution service Outbrain as APAC managing director. He replaces Ayal Steiner, who has been promoted to the role of vice president for international revenue.
Burke was recruited to Sensis in 2016 to lead its digital agency, Found, from Racing Victoria’s digital venture, Racing.com.
Outbrain’s VP for international revenue Ayal Steiner, APAC MD Andrew Burke and MD, International, Eytan Galai
Both Steiner and Burke will be based in Sydney.
Announcing these appointments, Outbrain’s managing director Eytan Galai, said: “We are confident that these moves will help us build additional growth, while ensuring tighter collaboration across our regional offices. I am thrilled to have Andrew on board and Ayal stepping up into the new role to lead the charge in securing continued growth.
“These are exciting times at Outbrain. In a world where Facebook is moving to a feed devoid of news, Outbrain envisions the opposite – delivering a personalised news feed to every user.”
Burke said: “I am excited to be taking on this new challenge and I believe Outbrain has only scratched the surface of Discovery and Native with their potential to transform how brands connect with their audiences online.
“After watching Outbrain’s growth in APAC, I knew it was the right time to join and help contribute to advancing discovery and native advertising for brands to engage with consumers at scale,” he concluded.
