Seven and Nine neck and neck one third into ratings year

Tim Burrowes

May 2, 2010 6:56

With the first third of the year over, the 2010 ratings race between Nine and Seven is shaping up to be incredibly tight.

Seven currently has the narrowest of leads.

Last week saw Nine narrow the gap with a primetime victory with 25.3% to Seven’s 24.8% according to preliminary metro OzTam ratings of free to air viewing. Buoyed by masterchef, Ten pulled in 21.5%.

And in the 16-39 demographic, Ten won the week, with a 27.8% share to Nine’s 27.4% and Seven’s 22.3%.

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Tim Burrowes

Tim Burrowes is the publisher of Mumbrella and Unmade. He co-founded Mumbrella in 2008 and sister title Unmade in 2021. He's worked in the UK, Middle East, Asia & Australia and has specialised in writing about the communications world for the last 25 years. He wrote the book Media Unmade, published in 2021, and became the presenter of MediaLand on ABC Radio National in 2025.