Seven’s My Kitchen Rules to run in Israel

Seven Studios’ My Kitchen Rules format has been commissioned in Israel by media company Keshet.

The Australian made show, which is currently producing its ninth season, has now been sold to more than 160 countries, including Canada, Lithuania, Serbia, US , and South Africa.

In Israel, the show will be produced by July August Productions.

Seven’s My Kitchen Rules features teams of two who take turn to transform their homes into instant restaurants.

To avoid eliminations, teams must prepare a three-course menu designed to impress the judges and their contestants, before the top two teams battle it out in the Grand Final.

This year, the My Kitchen Rules’ winner announcement grabbed 1.482m metro viewers, and a national audience of 2.30m. Its average audience was 1.88m national viewers.

The show also had 7.2m streams on Seven’s PLUS7 digital platform, 10.1m page views on My Kitchen Rules’ Yahoo7 site, and large traction across social.

Ilanit Siman Tov-Hirsch, head of programs and acquisition, Keshet, said the format was a “key” part of the launch of channel Keshet 12 in Israel this November.

Richard Henson, head of content sales for Seven Studios added: “We are delighted the My Kitchen Rules format continues to resonate in global markets.

“Our distribution partnership with Endemol Shine is one to be proud of and we look forward to working with Keshet and July August Productions on this local version for the Israel territory.”


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