Seven Minute Masterclass: Linguabrand’s Alistair Herbert explains the intracacies of listening better

Listening is a significant part of life in the media, marketing and advertising industry. Whether it’s listening to a pitch, conversing with team-mates, or networking at events – the art of listening is far more complex than just eye contact and nodding.

In this Seven Minute Masterclass, Alistair Herbert, founder of Linguabrand, will share his most important tips for listening to ensure that you get the information you need and build the relationship you want.

He asserts that, in general, people are poor listeners, largely because they talk too much.

Herbert was scheduled to speak at Mumbrella360 2020 on this very topic. Mumbrella360 has been postponed due to COVID-19 restrictions.

Produced by Hardhat, this is the final episode in a seven-part first season of the Mumbrella Seven Minute Masterclass.

Damian Francis

Damian is the head of content at Mumbrella, overseeing the event content, awards and subscription offerings in Australia. He has worked as a journalist and communications consultant across a number of industries for over 15 years. Previously he has written for GQ, Men's Health, The Sydney Morning Herald, Gizmodo and was print editor of AdNews.

topics Alistair Herbert, Linguabrand, listening, Seven Minute Masterclass

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