Seven West Media nabs Facebook’s Rob Hotchin as Melbourne digital group sales manager

Seven West Media has appointed Facebook client partner Rob Hotchin as Melbourne’s digital group sales manager, effective immediately.

Before his stint at Facebook, he was a sales director at global provider of advertising intelligence, Exponential.

Hotchin begins in his new role today

Head of digital sales in Melbourne, Luke Smith, noted the growth of the team since Seven’s separation from Yahoo.

“Over the past 18 months, as we’ve executed our strategy to fully own and operate our direct to consumer digital products we have rapidly scaled our digital sales operation, adding over 35 highly passionate team members to realise our goal to become a market leading digital business,” said head of digital sales Melbourne, Luke Smith.

“Great people are the foundation of it all and we’re delighted to welcome someone with Rob’s experience at such an exciting time.

“Next year we will host the biggest digital event in Australian history – the Tokyo 2020 Olympics. Rob will play a key role in ensuring our clients maximise their return on investment from our ‘total video’ approach to the games, across broadcast, BVOD, social and digital publishing. The coverage of this remarkable event will be like nothing we’ve seen before.”

Hotchin said of his appointment: “I’m thrilled to be joining Seven at this exciting moment in its digital story. Its work to retake full ownership of its digital properties has seen tremendous success, and I look forward to working with the great team already in place to continue this success into the future.”


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