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Seven’s decision to delay Little Big Shots pays off, with 1.67m metro viewers tuning in

Seven’s Little Big Shots finally premiered last night, storming to the top of the ratings ladder with 1.67m metro viewers and 2.6m across the nation.

Little Big Shots hosted by Shane Jacobson, finally launched last night

Little Big Shots was set to launch in July, around the same time as Nine’s Ninja Warrior, however Angus Ross, director of programming at Seven delayed the premiere, arguing it was “not smart play” to split family audiences with one of Nine’s most successful shows of the year.

At the time, Ninja Warrior premiered with a virtually identical 1.68m metro viewers.

Little Big Shots, fronted by actor and comedian Shane Jacobson, finally launched last night, topping the ratings ladder overall and coming in second behind Nine’s The Block across the key advertising demographics – 16-39, 18-49 and 25-54, according to OzTAM’s preliminary overnight metro ratings.

Little Big Shots’ success, combined with Seven News (759,000 metro viewers in second place) and Saturday Night AFL (545,000 in sixth place) helped Seven to an easy win for the night, with an average 26.8% audience share, ahead of Nine’s 22.2%, ABC’s 12.0%, Ten’s 9.9% and SBS’ 4.6%.

Last night saw a disappointing premiere of the Sunday edition of Ten’s flagship current affairs program The Project – which has previously screened Monday to Friday. The first half of the show averaged 285,000 viewers while the second half averaged 327,000.

 

Ten’s most-watched program for the evening was Australian Survivor with a metro audience of 607,000.

Nine’s most-watched program was The Block, which pulled 1.184m metro viewers and 1.683m nationally.

ABC’s most-watched show was ABC News (715,000 metro viewers), followed by Midsomer Murders (634,000).

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