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Seven’s Olivia Newton-John mini-series outrates House Rules on Sunday night

The premiere of Seven’s new mini-series about Olivia Newton-John averaged 735,000 metro viewers on Sunday evening, achieving a larger audience than Seven’s 7pm show, House Rules.

Olivia, which stars Delta Goodrem as Newton-John, attracted most of its audience from Melbourne – 215,000 viewers. It did not beat 60 Minutes on Nine, which pulled in 872,000 at 8:30pm.

The show premiered with 735,000 viewers

Meanwhile Seven’s House Rules, which ran against Nine’s The Voice and Ten’s Masterchef Australia, finished with 686,000 metro viewers. It did not make the top five shows in the key advertising demographics, made up of the 16-39s, 18-49s and 25-54s.

Instead, entertainment was led by Nine’s The Voice, with 1.004m metro viewers tuning in at 7pm. The Voice led the 18-49 and 25-54 demographics. Ten’s Masterchef Australia finished with 723,000 metro viewers. It was also able to win the 16-39 advertising demographic, placing second in the 18-49s and 25-54s.

Later in the evening, Nine’s Harry and Meghan: A Love Story and Ten’s Roseanne attracted 368,000 and 304,000 viewers respectively.

Seven won the night with its 6pm news bulletin achieving 1.090 metro viewers over Nine News Sunday’s 1.012m metro viewers.

It also had the most watched multi-channel program, with 176,000 watching The Bourne Ultimatum on 7mate.

The ABC’s most watched program was its news bulletin, with 717,000 metro viewers. But Prince Harry’s Story: Four Royal Weddings, which ran during The Voice, Masterchef Australia and House Rules, achieved 577,000.

Despite Olivia’s strength Seven fell behind Nine in main channel share for the evening, finishing with 21.3% of the audience over Nine’s 23%. Ten’s share – 12.7% – was ahead of the ABC’s 10.3% share. SBS finished with a 5.6% share.

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