F.Y.I.

Shopper Media Group to partner with Mist

July 16, 2018 8:00

Australian retail outdoor advertising group, Shopper Media Group, will partner with Mist to build out its Wifi, analytics and location-based service offering.

The announcement:

Australia’s fastest-growing retail out-of-home (OOH) media business*, Shopper Media Group, today announced a partnership with the leader in Artificial Intelligence (AI) powered wireless networks, Mist, to offer superior Wi-Fi, analytics and location-based services across the company’s portfolio of Australian shopping centres.

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics