Simon’s war on Hoxton

Remember how Naked won the global brief for vodka brand 42Below the other day?  

The decision to give the gig to an agency with a London head office (even if it is owned by the Sydney-based Photon Group) did not impress Simon T Small, the newly arrived social media specialist at Visual Jazz, who popped the following gem on YouTube:

The British agencies haven’t taken it lying down after it was featured by the UK’s Campaign Magazine.