Simpsons, Futurama and Neighbours lead way for Eleven

Eleven_logoEleven’s key daily shows appear to be delivering solid ratings for Network Ten’s newly launched digital channel.

The biggest average ratings in the first week were for new episodes of The Simpsons, which averaged an audience of 326,000 – a strong number for a secondary channel.

Meanwhile, Neighbours, which also made the journey from Ten to Eleven, averaged 226,000. The move is the third Australian channel that Neighbours has called home. It started life on Seven in 1985 before being cancelled and picked up by Ten in 1986.

The other strong performer for Eleven has been animated comedy Futurama.

Average audience for Eleven’s top shows:

  1. The All New Simpsons 326,000
  2. All New Futurama 269,000
  3. Neighbours 266,000
  4. Stargate Universe Ep 2 227,000
  5. The Simpsons 222,000
  6. Stargate Universe Ep 1 204,000

Source: OzTam/ Network Ten

According to Network Ten’s analysis of last week’s OzTam data, the new channel achieved a 10.7% share of its target 13-29 audience and 5.7 per cent prime-time share of free to air viewing among total people.

Ten’s chief programming officer David Mott said: “We are thrilled with how quickly the audience has connected with Eleven.”


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